Tag Archives: Lost data

How much is the data on your laptop worth to you?


Maybe it depends what you do with your laptop.  Personal documents can have huge sentimental value (what if you lost your baby photos?) but losing work documents could have a huge impact on your company’s bottom line – or maybe your bonus.


And what if you wrote one of the country’s most popular TV shows and last year’s National Book Awards Non-Fiction Book of the Year?  Maybe the content on your laptop is potentially worth hundreds of thousands of pounds in revenues from scripts and books.

It’s that realisation that must have hit national treasure Miranda Hart when her laptop was stolen this month:


“If people who stole my laptop last night in W6 out there. Please please please return. Precious creative projects all lost. Will reward. RT.”  Hart tweeted in a desperate attempt to retrieve the work that she lost along with her computer.  And it appears that she’s still waiting for an answer.


How much is the data worth or even the reward? Recent research from Mozy found that, where a reward was offered, the average bounty for a lost or stolen item was over £275.


I really hope that Miranda gets her computer back – not least because I want to find out what this season’s laugh is modeled on (please let it be Katy Perry’s Roar).  But our advice is to save the reward money and invest in the much more reliable and cost-effective use of online backup.


Businesses can protect their data from under £7 a month and home users from under £5.  Check out Mozy for more details.


So, don’t ever put yourself through the heart-stopping, sinking feeling that your data may be gone forever, just get backup.  Such fun!

Is it spring yet?

springThe daffodils outside the Mozy UK office are in full flower today, bathing in glorious sunshine amongst the other spring bulbs.  But, if the Daily Express is to be believed, we have snow in store before the week is out.  And, even the more moderate weather forecast from the BBC says that it may turn cold in the next few days.


So, perhaps, nature has sadly been a bit too hasty this week in delivering a host of golden flowers.  Winter isn’t quite done with us yet!


But, this is often the way of things – all the signs point to something being over and done with and then, all of a sudden, it transpires that it’s really not.


It’s the same in our business and personal lives: just as we decide we no longer need something and throw it out, we discover that it’s suddenly relevant or, worse still, critically important.


“That email’s not of interest to me.” “That project is long gone.” “That file’s taking up loads of space and I’m never going to need it again.”  There are all manner of reasons for deleting things at the time… It’s just, sometimes, it’s only a matter of days (or hours!) before you realise that you want it back.


That’s where online backup from Mozy comes into its own.  If you discover that you need a file and you don’t have it any more, Mozy can help.  Even if you delete a file, Mozy will still keep a copy of it for you for a minimum of 30 days.  Or, if you save over it, you can roll back to an earlier version.


So, the daffs outside the Mozy office might have poked their heads above the parapet too soon – and there’s nothing really that Mozy can do about it if the frosts come back – but, if you’ve got trigger happy with the delete button, Mozy’s here to help.


Now, where did I put those gloves?  I should never have packed them away this early…

Beware 18:00 on Saturdays in December!

lost and foundIf you’re out and about this month, keep an eye on your stuff as December is the time when more items go missing than any other.  And, more precisely, grab hold of your stuff and don’t let go at 18:00 on Saturdays as that’s the time when you’re most vulnerable to loss.


According to our new research, Brits will lose £2 billion worth of items this year, with 30 per cent of us having let two or more belongings slip through our fingers in the past 12 months.


It’s most important to keep an eye on your electronics as 70 per cent of us have lost data device such as a smartphone or laptop.  In fact, smartphones are the most commonly-lost items of all.


Of course, it’s not just the device itself that you may never see again.  Photos, documents and all manner of other irreplaceable information can disappear with it.  And the majority of people taking part in our survey told us that it was losing their data that upset them far more than losing the device itself.


So, if you’re heading out this Saturday, make sure you’re prepared!  Make sure that the stuff on any devices you’re taking with you don’t contain the only copies of your pictures and other data.  Sync your phone and backup your laptop – it’s simple to do and free with Mozy if you visit www.mozy.co.uk/home/free.


To find out more about the lost and found items from our research here and around the world, head to www.mozy.co.uk/reports/lost-and-found.



Mozy Online Backup Video finalist in Computer Weekly Awards

We really enjoyed making our Back Up; Don’t Smash Up video, so it’s great to find out how many people enjoyed watching it too!

Hundreds of thousands of people have watched, shared and ‘liked’ the film in which we asked people on the streets of London if they would be willing to smash their old laptops in exchange for a brand new Mac Book.  That makes us very happy.

We were also really happy to find out that the video was commended in the Best IT Video category at the Computer Weekly Social Media Awards last night.

Thanks to everyone who stopped in the street to take part in the video – especially our the two proud owners of new Macs whose backup was up to date and who were confident nothing would be lost when we took a mallet to their laptops.  And, of course, thanks to everyone who voted for us!

If you still haven’t seen the clip, here it is again.  Keep watching and remember: back up; don’t smash up!

That tune is smokin’!

According to a report in today’s Metro (www.metro.co.uk), Saturday’s fire at the London Park Lane Hilton sent Black Eyed Peas’ Will.i.am into a spin as he hurried to protect his laptop, which contained the latest edits of the band’s new album.

It’s moments like these that make us realise just how valuable the information on our computers really is.

Now, you may not have the only version of the next multi-platinum-selling album saved to your hard drive, but each of us has our own precious stuff there that we’d hate to lose.  That’s why having a backup copy of the files you treasure is so important.

Mozy customer Beth Lutz knows just what it’s like to lose everything in a fire.  You can hear her story, and how Mozy helped, in this video:

Cutbacks put data, and businesses, at risk

Mozy Backup - online backup : have you delayed your technology refresh cycle?

The recession has meant that we’re all putting off some of the purchases we would have liked to have made over the past couple of years.  In our home lives, that’s likely to be cars and TVs and, in the office, it’s likely to be new technology.

After all, as everybody’s grandmother says (unless you’re Prince William, I can’t imagine the Queen saying it): “If it aint broke, don’t fix it!”  But those same lips (in between sucking Werthers and knocking back enough tea to float a battleship) probably also said: “a stitch in time saving nine,” – a lesson that many businesses are learning in 2011.

Three years after the recession hit, we should all typically have been through a workplace technology refresh – but according to our new research, just 40 per cent of companies in Europe, and 30 per cent of companies in the UK, have actually completed one.  Unsurprisingly, the poor economic climate was the most frequently cited reason for plans falling by the wayside.

But what’s the result?  40 per cent of employees told us that their computers were prone to crashes and data loss, which had a negative impact on their productivity.  With analysts putting the cost of a lost record at $214 – scrimping can be a false economy that ultimately costs many, many times the price a few new PCs.

Plus, if your upgrade policy is ‘wait until your computer breaks completely’ it’s not just one or two documents you stand to lose, it’s all of them. And, if you lose your data, you’re likely to lose your business too – 60 per cent of businesses go under if they lose their data for more than 48 hours.

Of course, there’s always a third way! If you can’t afford to shell out for new computers, you can protect the old ones with online data backup.

And, don’t forget, if you’re using a service like Mozy, the act of transferring your data to a new computer in the event that it gives up the ghost – or because you’re one of the 40 per cent of European companies that actually follows a refresh cycle properly – becomes simplicity itself.

So, to put it bluntly, if you can’t afford a new car, make sure you’re up to date with your payments for road-side assistance and, if you can’t afford a new computer, make sure you’ve got Mozy.

Data loss costs $214 per record

It’s often said that a good name is more desirable than great riches but, often, the two go hand in hand.  So what price can you put on your reputation?

According to new research from the Ponemon Institute, the damage to your reputation that comes with a major data loss incident can cost more than the loss of the data itself.

Each record lost, the research found, costs businesses $214, which not only includes the costs of notifying those involved and recreating records, but also the abnormal customer churn that comes from admitting that you lost data.

With more at risk than embarrassed blushes, it’s more important than ever for businesses to ensure that they have robust backup solutions in place.

Clean up with backup

Returning to the office after the Christmas break can be a bit of an eye opener. Throughout the year, we see the pile of papers growing on our desks page by page, and the emails (read and actioned but unfiled) stack up in out inboxes. And it all grows so quietly that we barely notice them. But, after all that ‘resting the eyes’ that we’ve indulged in whilst lounging over the holidays, the sight of all those files can be overwhelming in the New Year.

So, in between your personal resolutions to lose weight and to save more money, why not take some steps this New Year to get organised in the office too?

Here are our top tips to help you out:

1) Sort the wheat from the chaff
Before filing, backing up or doing anything else, it’s important to understand what data is important to you. Most of us use just a fraction of the documents that we have. Storing defunct documents not only incurs costs, it also makes it much harder to find the data that you need.

2) Know which data you’re required to protect
The Tax Office, industry associations and many other organisations require certain documents to be available for inspection years after they are created. Make sure you know what you need to keep before you get bin happy. Then make sure you protect it – ‘the dog ate my tax return’ isn’t going to wash with the authorities, no matter how true it may be.

3) Understand what you need access to most
File trees and alphabetical filing is logical but if it takes 18 clicks to get to your most-used documents, they aren’t practical. Archive what you use least and what you use most will be easier to find.

4) Make sure that your confidential documents remain confidential
Password protect your devices and files – especially if you’re carrying data on USB sticks that are easily lost or stolen. Consider using a solution from a supplier like Snuko to lock down your data if it falls into the wrong hands.

5) Make sure you have a backup plan
Once you’ve got your documents in order, don’t risk losing them all! Online backup providers like Mozy can create a copy of your documents (in a replica of the file structure that you use on your own computer) online that you can access if anything happens to your primary copy.

Party like it’s 1999 – or whenever you want to back up to…

Office Xmas Party

Christmas is all about tradition. And there is no tradition better instilled into office life than regretting everything that happened at the office party.

We all know that alcohol and office tasks don’t mix – which is why it’s usually frowned upon to swig from a bottle of scotch whilst handling customer calls – but, in some work places, rules (like staff) become a little fuzzy in the festive season.

So, if you’re entertaining clients, beware of the long, boozy, Christmas lunch. It might seem that all is going well until you get back to your desk at half-past three and discover that your fingers aren’t hitting the keys on your computer that you intended them to. This is when it’s all too easy to find out that you’ve not deleted that email you don’t need; you’ve deleted a whole folder of email. You may also find yourself more than usually cavalier when it comes to saving documents over one another (and totally unfazed by the realisation at the time).

The office Christmas party can also be as dangerous as an under-cooked turkey and just as likely to leave you feeling sick to your stomach in the morning. In the ‘age of austerity’, more businesses are eschewing posh hotels and restaurants to host their Christmas parties in the office itself. This means that the opportunity to find yourself merrily sniggering with a colleague as you boot up your computer, open a document and proceed to ‘find and replace’ your boss’s name with ‘Mr Bumface’ is stronger than any of us would like.

Fortunately, the wonders of modern technology mean that none of these blunders are irreversible. An online backup system, like Mozy, will allow you to retrieve anything that you’ve deleted by accident and, just as importantly, restore any documents that you’ve tampered with to their untainted versions.

Unfortunately, Mozy can’t do anything to help if you’ve kissed Sarah from accounts or thrown up in the recycling bin but, whilst your personal reputation might be in tatters, at least you’re safe in the knowledge that no harm has come to the company.

Enjoy Christmas responsibly with Mozy!

Don’t let your precious memories go down the pan

Picture: From original via Wales News

This image is one of 300 pictures that were recovered from a memory card found in a camera that was pulled from a sewer in Brecon, Mid Wales. The photos came to light when sewer workers discovered that the camera was the cause of a blockage in the drains of the Welsh town.

This is just one example of memories that are flushed away every day. Memories that it’s impossible to capture again. The girls in this picture look like they’re heading out to graduation ball or school prom. Perhaps it’s an 18th birthday? Either way, there’s no way to go back in time and capture those moments again.

And it’s not just your camera that can go missing. Accidentally flushing your camera down the toilet could lose you 300 pictures, but losing your laptop, or it simply crashing, could rob you of your entire photo collection. That’s why backing up your pictures is so important. Services such as Mozy can automate the whole process for you helping to make sure, if anything happens to your hardware, you’ve got a copy backed up online.

If you recognise anyone in our photo here, get in touch with the local authorities as they’re keen to reunite the girls with their pictures. Or, if you find a camera yourself, why not post an imageto IFoundYourCamera.Net and perhaps you can help someone else recapture a memory.

If, on the other hand, you think that relying on strangers to post your pictures back to you is too risky a tactic to protect your own memories, there’s always Mozy